Dietrich Mateschitz: Red Bull co-owner & energy drink giant dies aged 78

Dietrich Mateschitz, a co-owner of Red Bull and a prominent figure in the energy drink industry, passed away at the age of 78. Mateschitz was the impetus behind the creation of the energy drink that rose to the top of the global market.

He established a Formula 1 team that has grown to be one of the sport’s dominant forces using the riches that resulted from that. Red Bull’s team manager Christian Horner expressed his sadness, saying, “What a terrific man. “What he accomplished and what he did for so many people, all across the world, in many sports, is unparalleled.”

Moments after Mateschitz’s passing was reported, Horner told Sky Sports that his squad was committed to “give our best for him” in qualifying and Sunday’s race at the US Grand Prix.

“So many of us owe him a debt of gratitude for the chances he gave us, his vision, his courage, and his example of never giving up on your aspirations. “He demonstrated that you can make a difference by doing it here in Formula 1. Simply said, we are deeply appreciative.

When Max Verstappen of Red Bull won the Japanese Grand Prix two weeks ago, Horner noted that Mateschitz was “luckily” able to witness the Dutch driver secure his second consecutive world championship.

It is not believed that Mateschitz’s passing poses a threat to Red Bull or its affiliated squad Alpha Tauri’s future.

Stefano Domenicali, the CEO of Formula 1, expressed his “deep sadness” and described Mateschitz as “a widely regarded and much-loved member of the Formula 1 family.”

The Italian said, “He was a man who helped alter our sport and developed the Red Bull brand, which is renowned all over the globe. He was an extraordinary visionary entrepreneur.”While travelling in Thailand, Austrian Mateschitz, a salesman for Procter & Gamble, came upon Krating Daeng, the beverage that would eventually become Red Bull.

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